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Anna Abrell

Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

1 Comments

  1. navaz batliwalla

    ( June 15, 2014 )

    Reply

    I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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Vibram, Vivo Barefoot, Softstar, and the other shoe companies making an honest attempt at creating a viable shoe alternative aren’t the only entities capitalizing off the nascent barefoot trend sweeping the nation (and I’m not referring to podiatrists, as much as they like to claim barefoot running will create thousands of new patients). Several shoemakers have taken the barefoot ball and run the opposite direction – down the path of more shoe and more meddling into how the foot works – claiming to have improved upon the near-perfection of the naked human foot with (get this) bulky odd-looking shoes that weigh more than traditional running shoes.
I purchased my shape ups in february 2012, i bought them hoping they would shape and tone areas stated on tags included in box. After a week i notice my legs and and back started to hurt extremely bad. I mentioned to my sister how bad i was in pain and how i thought it was coming from these shape ups. The pain got so bad until i could not bear to stand nor walk...i went to doctor he asked me if i had fallen i told him "no", i had to have help just to get out of bed i had to help with my bathing...the pain kept getting worse. Finally, my doctor suggested i get an mri so i did...
Given all of this, you can imagine my initial reaction when I was contacted a few weeks back by Skechers (directly this time) to see if I wanted to try out and review a pair of the soon-to-be released Skechers Go Run shoe. I had seen some early images of the Go Run, and they looked to be a bit of a positive departure from previous running offerings from the company, so I was at least curious (particularly since Meb Keflezghi apparently plans to use this as his racing shoe).
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