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Anna Abrell

Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

1 Comments

  1. navaz batliwalla

    ( June 15, 2014 )

    Reply

    I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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The shoes cost roughly between $60 and $100, depending upon the style and sales outlet.Meanwhile, Truth in Advertising, a new consumer advocacy group based in Connecticut, questioned whether the FTC settlement would serve as a deterrent. Bonnie Patten, the group's executive director, noted that Skechers was the leader in the so-called shape-up shoe market, which racked up more than $1 billion in sales in 2010.
Before I get into the actual review of the Go Bionic it must be said that I am incredibly impressed with the team at Skechers. They are one of the biggest producers of shoes and they have dedicated an incredible amount of resources to building real running shoes. The complete lack of arrogance and genuine interest in my feedback has been incredible. I have made suggestions for shoes and had a custom pair show up in two weeks. The quality of their prototypes is so high that the first time they sent me a custom shoe I called them and said they must have made a mistake, I thought it was a production shoe.
Finally, Skechers also improved its marketing strategy.The brand hired singer Demi Lovato to promote a line for teens. It also started selling a shoe designed specifically for golf, endorsed by professional player Matt Kuchar.
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