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Anna Abrell

Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

1 Comments

  1. navaz batliwalla

    ( June 15, 2014 )

    Reply

    I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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In an effort to “stem overhyped health claims,” the FTC cracked down on Skechers for advertising “that its Shape-ups shoes would help people lose weight, and strengthen and tone their buttocks, legs and abdominal muscles.”“Besides Shape-ups, the FTC alleges that Skechers also made deceptive claims about its Resistance Runner, Toners and Tone-ups shoes,” a news release continues.
Additionally, according to data from NPD, the footwear market for men increased by 8% over the last two years. This is twice as much as the rate of growth of women's footwear over the same period. The desire to wear better looking shoes is contributing much of the growth in the sector.
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