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Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

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  1. I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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In the shoe knock-off game, Skechers has remained pretty ethical, forgoing many of the wearable runway styles to instead create sneaker-dress shoe hybrids (that, unfortunately, are more eyesores than convenience items... but that's a whole other post).
Give your look a touch of patriotism in these women's GOwalk Americana walking shoes from SKECHERS. Red stitching decorates the navy and natural striped canvas for a bold and casual look. With plenty of cushion, the antimicrobial footbed gives you a comfortable step while the flexible and lightweight outsole keeps the feel natural.
For distance runners, a shoe company contract has been almost mandatory. The lack of a shoe sponsor often spells the beginning of the end of a competitive career, if for no other reason that it’s hard to make ends meet and still train at a high level without one. Even for runners with a résumé like Keflezighi, cobbling together endorsements is not easy.
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