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Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

1 Comments

  1. I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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The pitch on the brand’s Facebook page: “Get spoiled with Daddy’$ Money, ultra-cool shoes that will put you in the spotlight with a dose of swag…”Skechers did not immediately return requests for comment. But how are mothers responding?“My brain exploded,” wrote Babble blog contributor JoslynGray.
1) I have, what I lovingly call, ‘monkey’ toes. Often shoes are painful because my toes get squashed and/or crunched … having long toes, a larger size shoe is usually too big, a smaller size is too tight, and my correct size (half size) isn’t always offered in all styles. Sore feet is a horrible thing to experience.
I love how lightweight the shoes are, and I especially love that I was on my feet for over seven hours photographing a wedding on Saturday and as exhausted as I was, my feet were fine. Tired, but no blisters, scratches, or anything else.
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