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Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

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  1. I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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girls skechers
My one major issue on the first run was that I got massive blisters along my instep on both feet (1.5-2 inches long!). I ran sockless because the upper is designed to be used this way (as I mentioned in my email to Kurt, the upper is very nicely made), but the Hattori-like, non-removable sockliner is stitched along its margins in a way that caused a lot of abrasion (interestingly, the Hattori gives me blister trouble as well). I think this problem is solvable perhaps by adopting a sockliner style where the upper extends further down under the foot like in the New Balance MT110 (the other shoe I’ve been running in lately).
There was no significant difference in muscle EMG activity across different shoe types. EMG activity increased in response to the increasing intensity of the treadmill trials, as is to be expected. ACE’s ultimate conclusion follows thusly: “There is simply no evidence to support the claims that these shoes will help wearers exercise more intensely, burn more calories or improve muscle strength and tone.”The shoe companies counter with their own internally-funded studies. Here are Skechers’, Reebok’s, and MBT’s research.
In the shoe knock-off game, Skechers has remained pretty ethical, forgoing many of the wearable runway styles to instead create sneaker-dress shoe hybrids (that, unfortunately, are more eyesores than convenience items... but that's a whole other post).
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