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Anna Abrell is a postgraduate at the London College of Fashion studying MA Strategic Fashion Marketing. She currently works in the London branch of Decoded Fashion where she assists the event director, writes articles about current fashion/tech trends and handles part of the social media. Anna previously interned at Matthew Williamson under the head of digital, Rosanna Falconer. She studied psychology and business administration at undergraduate level and her main interests include luxury fashion marketing, omni-channel, e- and m-commerce and all things that combine fashion, technology and digital. Anna is German and Swiss, and currently calls London her home.

1 Comments

  1. I dunno though, I wish they would switch it up a bit. It’s always the same people, with the same style of photography. Ferragamo did something similar a few months ago. The Blonde Salad- yaaaawn! I would rather it was people who actually know and wear the brand or can offer a creative take on it (just sayin…)

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kids skechers
I definitely recommend these shoes to anyone in search of an affordable, stylish and comfortable pair of athletic shoes. I've heard multiple people rave about these shoes - those who work out, and those who are just on the go! If you've had the opportunity to try these shoes, please comment below and share your thoughts!
My first interaction with Skechers was not a good one. Earlier this year I was contacted by a representative from a PR firm representing Skechers, and they wanted to know if I would be willing to try out and review the Skechers Resistance Runner shoe. However, the catch was that they asked for either a “positive or neutral” review. Though I probably would have declined anyway on account of the fact that I could tell it was a shoe that I would probably not like to run in, the requirement to post a “neutral or positive review” was unacceptable, and borderline unethical. I should emphasize that the email came not from a Skechers employee, but a PR person from a company representing them, so I don’t know if this was a screw-up by an individual or if it was a directive coming from the company itself (based on my more recent interactions, I’ll give the benefit of the doubt and assume the former rather than the latter).
Skechers GOrun is the official shoe of America’s top marathoner, Meb Keflezighi. Meb wore the shoes when setting new personal records as the first American to cross the finish line in the 2011 NYC Marathon and when winning the 2012 Houston Trials. Meb will once again be wearing Skechers GOrun footwear when we represents the United States on the world’s biggest stage in London this summer.
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